Play-to-Earn describes games where players acquire in-game tokens or assets (often on-chain) by playing; value accrues if those tokens retain demand. A prominent example was Axie Infinity’s model, in which players earned SLP while gameplay and breeding economics attempted to balance supply and demand. Analysts documented how SLP inflation and slowing user growth pressured the model.
Gamble-to-Earn (often called “GambleFi”) brings casino- or betting-style mechanics on-chain and pays players through rakeback, loyalty tokens, lotteries, or profit-sharing tied to house edge. Industry explainers define GambleFi as decentralized gambling apps that use tokens and smart contracts for transparency and rewards.
What actually happened to early Play-to-Earn
During 2021–2022, Axie Infinity became the P2E poster child, especially in the Philippines, before earnings and token prices fell sharply. Coverage tied the decline to SLP oversupply and model fragility, then the ecosystem endured the Ronin bridge hack that drained over $600 million in crypto; Sky Mavis published a postmortem and security changes afterward.
Critiques from game-economy analysts and the broader press emphasized that sustainable game loops must not rely primarily on new-player inflows or inflationary rewards. Many teams shifted toward “play-and-own” or “free-to-own” variants that reduce upfront NFT gating and focus on durable fun, ownership, and optional monetization.
How Gamble-to-Earn works in practice
Casino-style platforms issue loyalty rewards funded by house edge, sometimes enhanced by holding or staking a native token. Operator materials explain that rakeback is a fraction of the house edge on each wager, not the bet’s face value, aligning rewards with volume. Some ecosystems add token-based lotteries or tiered benefits tied to token holdings or NFTs.
Third-party explainers and token primers describe how certain casinos combine gambling, token utilities, and lotteries to create an on-chain rewards economy often marketed as GambleFi. As with any source that may be promotional, treat claims cautiously and verify against official docs.
Where gaming and gambling converge: loot boxes, skins, and chance
Even outside crypto, the line blurs when games sell random-reward packs. Belgium’s regulator concluded in 2018 that some paid loot boxes constitute illegal gambling under its law, prompting changes by publishers in that market. In 2022, the Netherlands’ highest administrative court took a narrower view, finding FIFA’s loot boxes did not automatically qualify as gambling and setting criteria for assessment. These diverging outcomes show why jurisdiction matters.
In the UK, government policy has favored industry-led measures rather than regulating loot boxes under the Gambling Act, with DCMS publishing updates and industry principles in 2023; research and reporting in 2024–2025 questioned the effectiveness of self-regulation and urged stricter enforcement.
Skin gambling adds another vector: using tradable cosmetic items as de facto betting chips on unregulated sites. Belgian authorities warn that skin gambling is illegal and that game companies and the regulator cooperate to tackle these sites.
Key differences: P2E vs. Gamble-to-Earn
Gameplay loop and value source
P2E aims to tie rewards to in-game achievement and economy design; sustainability depends on balancing token sinks/sources and genuine entertainment value that stands on its own. GambleFi ties rewards to wagering volume and the mathematical house edge, sometimes enhanced with token mechanics.
Volatility drivers
P2E tokens can be highly sensitive to user growth and emission schedules; Axie’s SLP history illustrates inflation risk when sinks can’t keep up with supply. GambleFi reward rates hinge on house edge, turnover, and token incentives, which can rise and fall with speculative cycles and platform policy.
Regulatory touchpoints
P2E brushes against securities/consumer-protection concerns when tokens are sold with profit narratives, while GambleFi squarely intersects gambling law; policy on loot boxes and game-of-chance mechanics varies by country.
Security and counterparty risk
On-chain games and casinos rely on bridges, wallets, and smart contracts. Well-known incidents like the Ronin bridge hack underscore the need for strong security and audits across both models.
Decision tree: is this gaming, gambling, or both
If rewards come primarily from chance outcomes or house-edged games, you are in gambling territory with tokenized loyalty on top. If rewards accrue mainly from gameplay where items or tokens can be traded, you are closer to P2E/GameFi—yet random packs, secondary markets, and staking can reintroduce gambling-like dynamics. Always check your country’s definitions and the platform’s license status.
Practical safety checklist
Verify the business model
Read official docs to see whether rewards are funded by gameplay sinks/fees or by wagering volume/house edge. If a casino-style site offers unusually high “yield” for holding or staking its token, confirm exactly how that’s generated and what risks you bear.
Watch for unsustainable emissions
If economics depend on continuous token issuance or influxes of new users, expect drawdowns when momentum slows; the Axie/SLP episode is a cautionary case.
Understand the randomness and fairness claims
For anything with chance outcomes, look for clear, verifiable randomness and published odds. If the system resembles a lottery or roulette wheel, treat it as gambling for risk management and legal purposes. Authorities continue to scrutinize random-reward monetization.
Check jurisdictional rules and self-exclusion tools
Standards and enforcement differ across Belgium, the Netherlands, the UK, and beyond. If you engage with gambling-style apps, learn about local restrictions and how to self-exclude or set limits. UK policy has emphasized industry-led protections, but compliance gaps have been reported.
Consider platform and bridge security
If a dApp uses sidechains or bridges, read postmortems and audits; major exploits have occurred and recovery is never guaranteed.
Frequently asked questions
Is Play-to-Earn still alive in 2025
Yes, but the dominant narrative has shifted toward “play-and-own” and “free-to-own,” which reduce upfront NFT gating and focus on durable fun and optional ownership, rather than promising income.
What exactly is GambleFi
GambleFi is a shorthand for on-chain gambling platforms that layer tokens, rewards, or lotteries onto casino or betting products, with transparency via smart contracts. Definitions vary, but the common thread is casino-style economics plus token incentives.
Are loot boxes gambling
It depends on jurisdiction and how the feature is implemented. Belgium’s regulator treated some paid loot boxes as gambling, while the Netherlands’ top court ruled FIFA’s were not automatically gambling and set criteria. The UK chose industry-led measures, which critics argue are inconsistently applied.
Why did early P2E tokens crash
When reward emissions outpace sinks or new-user demand, token inflation erodes earnings; Axie’s SLP is a well-documented instance of this dynamic. External shocks like hacks can compound the problem.
How do casino rakebacks really fund rewards
Operator materials explain rakeback is carved from the house edge on games and paid as a fraction of theoretical loss, not the full bet amount. Token-based enhancements or lotteries may add variability.
Bottom line
Play-to-Earn and Gamble-to-Earn both blend finance and fun, but they monetize very differently. P2E depends on sustainable game economies and player demand; GambleFi depends on house edge and wagering volume, often sweetened with tokens. Policy on loot boxes and gambling-like mechanics is evolving, and security remains a shared risk surface. If you decide to participate in either model, treat claims conservatively, check licenses and local law, and protect yourself with small allocations, clear limits, and careful due diligence.